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从设计的角度分享一些打造心动瞬间的经验。

日期:2017-11-22 15:29   点击:次

aha moment zheigebiaodashiyoudeguoxinlixuejiajixianxiangxuejiakaer·bulezaidayue 100 duonianqianshouchuangde。tadangshidedingyishi“sikaoguochengzhongyizhongteshude、yuyuedetiyan,qijianhuituranduizhiqianbingbuminglangdemougejumianchanshengshenruderenshi”。 xianzai,womenduoyong aha moment laibiaoshimougewentidejiejuefanganturanminglanghuadeneigeshike。

福鹿会娱乐 yanshengdaochanpinzhong,aha moment jiushinideyonghufaxianchanpinneizaijiazhi,bingxingchengzhanxingyonghuliucundeneiyishunjian ;zaijutidaochanpintiyancengmian,aha moment shiyonghuzaishiyongchanpinguochengzhongchanshengdeyizhongteshude、yuyuedetiyan,zaiciwojiangtayiwei“dadongrenxindeshunjian”。zheizhongteshudeyuyuekenengshiyinweiyigetiexindegongneng,huozheshiyigejingmiaodesheji。

yigezaitiyanshangyongyoulianghaokoubeidechanpin,wufadankaomougeyoutesedegongnenghuoshejichiyibeizi。tiyan,shiyixiliemomentdejihe。ertiyansheji,zeshiyouyishidibuduanjiaruxindedongxidaozheigejihelimian。

zaizheipianwenzhangzhong,wojiangjiehezaiyunyinledejingli,congshejidejiaodufenxiangyixiedazaoxindongshunjiandejingyan。

 

1. 打造第一眼亮点

woyizhizaisikao,neixiezaikandaodediyiyanjiujirenliuxiashenkeyinxiangdesheji,tamenzhijianshifoujuyoushenmegongxing,zhidaowokandaoleqianweiyuqinjinfaze(most advanced yet acceptable)。zheitiaofazeshuodeshi:dangmouwupinhuohuanjingyongyouzuiqianweidexingshi,tongshiyounengrangrenganjuedaoxiangshimouyangshuxidedongxishi,zuiyoukenengzaishangyeheshejishangchenggong。

clear,yikuanjijianbeiwangluyingyong。xinzeng/shanchubeiwangdejiaohu,haoxiangzhendezaisilayizhangzhangbeiwangxiaozhitiao。

福鹿会娱乐 houzz,yikuanhuoqujiazhuangshejilinggandeyingyong。dianjipingmujichuxianjiagebiaoqian,biaoqianhuigensuipingmuzhongliganying,youruzhishenyijiayangbanfang。

福鹿会娱乐 wangyiyunyinle,gequbofangjiemian,suiyinlehuanhuanzhuandongdeheijiaochangpan。

zheixiechuangyijiyuanbenbinglengdeshuzijiemianfuyuleshenghuodewendu,yiliaozhiwai,youqinglizhizhong,chuangzaochurangrenyinxiangshenke、jinjinledaodetiyan。

suoyi,sikaonidechanpinshifounengzaishejishangzhaodaozheiyangyigejuejiaqihedian。

 

2. 你的与众不同,别人知道吗?

福鹿会娱乐 bingbushisuoyouchanpindounengxingyundiyongyoudiyiyanliangdian。“chaoguo69%deyidongyonghuzuiduoshiyongyikuanyingyong10ci”,“zhiyou29%deyonghuhuizai90tianneizaicishiyongtongyikuanyingyong”(shujulaiyuan:yidongxinxizhuanjialocalytics)。zaidazhongxiaofeichanpintongzhihuayanzhongdejintian,yonghudexuanzeyudihenduo,yequefanaixin,henyoukenenghaimeilaidejifaxiannidejiazhi,jiuyijinglinierqule。

yunyinlecongyikaishijiuyougexinghuatuijiangongneng,zhishijuedaduoshuyonghudoubuzhidao。zhiyouhenxiaobufenxixindeyonghuhuifaxian:birudangnilianxutingleyiduanshijiandegudianyinleyihou,nidefuluhuiyuleshanghuichuxiangudianxiangguandegedantuijian。

福鹿会娱乐 zhihou,womenduifuluhuiyulejinxingleyicigaiban,huafenchuyigedandudelanmu,lanmumingjiujiaogexinghuatuijian,shangxianzhihoubianshoudaolehenduoyonghufankui,henxihuanwomendegexinghuatuijiangongneng!

福鹿会娱乐 zaihoulai,womenfuluhuiyulexuyaozuoquanmiangexinghuale,meiyouyigedandudelanmujiaogexinghuatuijianle。zheihui,weilebimianzhongdaofuzhe,womenyouyishiditongguoyixiesheji,rangyonghunengjuechadaowomendegexinghuatuijiangongneng。

jiuxiangyepaxiangzishen,qingganzaiyonghulikaizhiqianjishigaosutazhideweiniliuxiadeyuanyin。

 

3. 源于用户,高于用户

yonghujilewomenhenduolinggan。keyishuozaichanpindiedaiguochengzhong,juedaduoshugongnengdeyouhuahewanshan,doudeyiyuchakanyonghufankui、guanchayonghu、heyonghujiaoliu。danshiyonghuxuyaoshenme,womenjiujishenme,haibuzuyichanshengyigerangrenjingxidesheji。zuoweishejizhe,wangwangxuyaozaidongchayonghuxuqiudejichushang,fahuizishenxiangxianglideyoushi,xiangqianyibu。

biru,womenfaxian,yonghuzaishejiaowangluoshangfenxianggequshi,jingchanghuidaishangyijugeci,jiegecilaibiaodayixiedangshidexinjing。shishishang,womenyeshoudaoleyixieyonghufankui,xiwangzaigecijiemiantigongfuzhigongneng。huishigetiexindegongneng,danbingmeiyouchanshengyizhongxingfendeganjue。

zhidaozaiyiciyonghudiaoyanzhong,womenfaxianyixiexueshengyoushouchaogecidexiguan,yongbijiangxihuandegeciyijuyijuditengxiezaizhizhangshang,juedezheizhongxingshihenyouya。

womenkeyitigongyixiepiaoliangdetuwenmoban?

福鹿会娱乐 aha!yonghukeyizaiwomendegecijiemianfuzhigeci,bingshengchengyizhangpiaoliangdegecitupianfenxiangchuqu。erduiyuchufagecifenxianggongnengdejiaohu,womensikaoshunyingyonghudezhijue——dangyonghuxiangfuzhiyiduanshoujishangdewenbenshi,shouxianhuixiangdaozhangan。

gecifenxianggongnengshangxianzhihou,henduoyonghufankui:zheijiushiwoxiangyaodegongneng!

 

4. 亲自使用、使劲用

福鹿会娱乐 qinshentiyanshifaxianwentizuihaodefangshi,lijieyonghuzuihaodefangshijiushibazijibianchengyonghu。

meirigequtuijianshiwomendeyigegaokoubeigongneng。tahuigenjunidetinggekouwei,meitianshengchengyigegequliebiaotuijini。yinweiduituijianwentibijiaomingan,youyiduanshijianwomeitiandouhuidianjinqukankan。zaishengrizheitian,xiangwangchangyiyangdianlejinqu,turanganjuequeledianshenme……meirigequtuijian,juranbuzhidaojintianshiwodeshengri。

yushijiuchanshengleshengritebietuijianzheigeidea。zaiyonghushengridangtian,gequliebiaodediyishougeshi《zhunishengrikuaile》。

suiranzheishigeyinianzhiyoujihuipengdaoyicidecaidan,danyidanyudao,biannanyiwangji。

suoyi,buyaoyinweigongzuocaiquyongnidechanpin,qingshijingdiyong、shendudiyong,laotianhuijiniyigejingxide。zuoweiyigedazhongxiaofeichanpindeshejishi,ruguolianzijishejidechanpindoumeiyoujingchangquyong,jiushaolehenduofaxianwentidejihui,youhetanchuangyini。

 

5. 寻找下一个精彩答案

福鹿会娱乐 zaishejishiyanzhong,guanggaojiushitiyanshashou。youqixiangyunyinlezheiyangyitiyanzhuchengdechanpin,yonghuduiguanggaohenmingan。danguanggaoshichanpinshangyehuajinchengzhongdebijingzhilu,bukebimian。womenyeyudaole,erqiehaishizaigequpinglunye。weilexinzengdeyanchupiaowuyewu,xuyaozaigequpinglunyezhanshigaigeshoudeyanchuxinxi。

福鹿会娱乐 pinglunyedeguanggaokeyizuochengshenmeyang?

zhaodaojiejuefanganshinidegongzuo,danchuangyideguochengshizaizhaodaoyigejiejuefanganzhihouxianghaiyoumeiyougenghaode。

 

6. 不要埋没设计师最擅长的情感力

gequpinglunye,pinglunkuangdemorenwenan,meiyoukeyongxingwenti。

福鹿会娱乐 danruguoshizheiyangdewenan,yonghukandaohuibuhuiweizhiyixiaoni。

zheixieshejishangdexiaoxinsi,jiyonghudailaileyuyue,dantamenwangwangwufayongshujuhengliang,zhinengyongxin、yongzhijuequganshou。

福鹿会娱乐 haiyouliuchangdeyemianzhuanchang、jiangxindujuyouqiadaohaochudedongxiao……zheixiesheji,wangwanghuiyinweibanbenkaifashijianjin、xingjiabibugaodengyinsuerbeilieweidiyouxianji。zaijingliguoshucizhihou,shejishirongyichanshengziwohuaiyi。

yigezhuzhongyonghutiyandechanpin,yinggaikandaoshejishishizaituanduizhongzuijuganxingliliangdeyigejiaose。zheixieideawufatongguoyonghudiaoyandechu,yewufatongguoshujufenxidechu。zheixieidealaiyuanyushejishiduichanpinzhenxindeguanzhu,liqiuzaiyuanbenqianpianyilvdegongnengshang,weiyonghuchuangzaobuyiyangdetiyan。

 

7. 建立联系(Connecting the dots)

我们希望赋予签到这个动作一些实际的功能。市面上的签到功能,无外乎两种:

 

yonghushidaizhetinggedemudelaidaoyunyinlede,ruguozhijiezhaobandianshangwangzhandezuofa,shibihuirangyonghugandaotuwu,jichanpintiyandailaifumianyingxiang。chulezhanshijifendeyongtu,qiandaohainengdaijiyonghushenme?ruherangqiandaobiandejiyouyongyouyouqu?

我们从用户为什么要点签到展开联想:

 

云音乐里面的日历是怎么样的?

yushi,“leqian”zheigeideadanshengle,jiangqiandaodazaocheng“meitianfanyiyeyinlerili”detiyan。yinweimeitiankandaodeneirongbuyiyang,qiandaobianchengleyijianrangrenyousuoqidaideshi,yonghubiandeleyuqiandao。

tongshi,qiandaotuige,rangyonghuduoleyizhongfaxianyinledefangshi,yezengjinleyonghuzhijiandehudongjiaoliu。xiatuwei“leqian”shangxianhoudeyonghufankui:

 

结语

ruguoshuo,shejiyoushenmezhongjililiangdehua,neijiushizhenghedeliliang。zaiwodegongzuojinglizhong,suoyoudechuangxinshejijingli,jihuwuwaihushizheiyangyigeguocheng:qianqihuoqukenenghuoqudaoderenhexinxi,buduanshulijiagong,turanlingguangyishan,zaimoujigedianshangjianlilelianxi,pengzhuangchuyigelingrenxingfendexiangfa,ranhoutongguozhuanyeshejijiqiao,zuizhongchengxianzaiyonghumianqian。

另外,对于你投身的工作,你有多大的热情,真的很重要。它决定了你能为之付出多少努力和毅力。保持热情,不忘初心。
福鹿会娱乐 最专业的设计培训机构上fnb109.com

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